About Us

All the support you will ever need


About Us

All the support you will ever need


blueumbrella was founded back in 2001 and is one of the very first virtual personal assistant companies in the UK. Over this time, we have established ourselves market leaders delivering outstanding services and solutions to businesses of all sizes and across all sectors.

We provide outsourced ‘virtual’ personal assistant services, secretarial and administration support for businesses, professionals and entrepreneurs.

Over the years, we have helped hundreds of businesses grow; from sole traders and SMEs to large blue chip corporations. We work across every industry you can think of, including financial services, executive coaching, media and publishing, entertainment and fashion.

Our team are all UK-based, executive level PAs, who have years of experience and are virtually unflappable! They add professionalism and genuine value to you and your business. Blueumbrella virtual assistants are here to help make your life easier and your business perform more efficiently.

We have a reputation for reliability, efficiency and for being trustworthy.

Don’t just take our word for it, visit our testimonials page to read what some of our clients have to say.

Our Mission & Values

At the heart of everything we do are our company values.  We stand by them being the set of behaviours that we expect all our people to embrace to further our ambitions for our business and our clients.

About Jill

Jill Hughes - blueumbrella founder

blueumbrella Virtual Assistant Services was founded by Jill Hughes in 2001. We were operating before anyone really knew what a virtual assistant was, let alone used one!

During Jill’s time serving as a board-level PA at some of the world’s largest organisations (Time Inc. UK, Rolls Royce and the BBC), she spotted an opportunity to create a new type of flexible, virtual assistant business. She decided to take the bold step to move away from a successful career to set up blueumbrella.

As ever, timing is everything and Jill’s couldn’t have been better. In 2001 we were beginning to see changes in the way people work and the rapid rise of technology. With Jill leading the way, we harnessed these opportunities and rapidly established a reputation as a market leader and pioneer in this burgeoning industry.

The business has grown and Jill continues to build a highly skilled, experienced team of board-level PAs who are dedicated to providing first-class services.